The decision usually makes sense at the time. You’re running jobs, managing the crew, fielding calls, and in the background, a competitor’s name keeps showing […]
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Someone in your neighborhood is searching for an HVAC technician tonight. It’s July, their AC just quit, and they’re on their phone pulling up Google
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You’ve probably already tried it. You opened ChatGPT, typed something like “write me a Facebook post for my plumbing business,” and got something back in
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You’ve done this before. You looked at what a marketing agency charges and closed the tab. You downloaded Canva, made three posts, and stopped. You
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It’s Sunday evening. Somewhere between thinking about Monday’s first job and remembering to reorder supplies, the thought shows up again: we really need to post
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